Striving for Excellence in Public Management

Public Management ≠ Public Administration

New Public Management emerged in the United Kingdom under the leadership of Prime Minister Margaret Thatcher. Playing the functional role of “policy entrepreneur,” as well as the official role of prime minister, Thatcher drove changes in public management policy in such areas as organization and methods, civil service and labor relations, expenditure planning and financial management, audit and evaluation, and procurement.

Thatcher’s successor, John Major, kept public management policy on the agenda of the Conservative government, leading to the implementation of the Next Steps Initiative and the launching of the Citizens Charter Initiative, Competing for Quality, Resource Accounting and Budgeting, and the Private Finance Initiative.

Public management became an active area of policy-making in numerous other countries, notably in New Zealand, Australia, and Sweden. At the same time, the Organization for Economic Cooperation and Development (OECD) established its Public Management Committee and Secretariat (PUMA), conferring to public management the status normally accorded more conventional domains of policy.

Public management was a major item on President Clinton’s agenda. Early policy actions of the Clinton administration included launching the National Performance Review and signing into law the Government Performance and Results Act.

Over the past twenty years New Public Management has amounted to a substantial shift in the governance and management of the “state sector” in the United Kingdom, New Zealand, Australia, Scandinavia, and North America.

New Public Management draws practices from the private sector and uses them in the public sector of management. Therefore it is highly important to increase entrepreneurship competences in state sector institutions and organizations.

Corporate Business Simulations for Entrepreneurial Thinking Enhancement

Decisions made by state sector managers and public administrators influence business conditions and society’s well-being. The quality of decisions depends on understanding of business processes and entrepreneurial added value-based thinking (as an opposite to performance of law-based functions).

There are many ways to gain such competences, but one of most convenient and efficient way – to use business simulations combined with learning programs. 

Simformer Business Simulation (SBS) offers you such testing grounds in its unparalleled business ecosystem that simulates typical business processes, functions, and macro factors.

Simformer Business Simulation adds to learning a competitive element. Web based business simulation requires learners to analyze information, identify targets, apply strategies and tactical moves.

Learning games — the most natural form of increase competences. They allow the transfer of acquired knowledge and skills as conveniently as learners are willing to accept them. Meaningful, serious learning games break monotonous routines, help learners memorize, repeat, consolidate and assimilate information, and the element of competitiveness creates a special emotional atmosphere, stimulating the desire to achieve the best possible result.

SBS encourage competition. Often it is necessary not only to compete with a familiar opponent, but also with tens of thousands of virtual business decision makers worldwide.

Simformer’s experts create simulation dynamics aimed at the formation of strategic thinking and systematic approach to problem solving, the ability to think outside the box and make effective decisions under time constraints.

SBS scenarios effectively develop leadership, communication, crisis management, and team building skills. Players are exposed to gameplay conditions which stimulate their creativity, stress resistance, and teamwork. Simformer’s learning environment allows employees to develop almost any soft skills while providing player assessment data to HR managers.

SBS offer a variety of business processes and functions: goal setting, strategic and operational management, HR, marketing, production, sales, logistics and more.

Use SBS for Excellence Journey

The excellence and competences goes in parallel. In any case the ways to achieve them are individual to any organization. Therefore SBS Team is ready to define:

  •  the most suitable duration and speed of learning using SBS – it can vary from couple of days to several months,
  •  the suitable format – it can be performed in online, on-site or combined formats,
  •  customized learning simulations (if needed).

In case you have any questions, please contact us.


Author: Dr. Dalius Serafinas 


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